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Engaged, thoughtful responses are the lifeblood of genuine insights. If you want data you can count on for your biggest marketing, product and business decisions, you need to trust that that data represents the real opinions of real people. There are lots of features in the Attest platform to keep engagement high, but if you write a survey that bores respondents they’re likely to lose interest and focus, and this will result in less accurate results.
There are steps you can take to guarantee engagement, and a host of features in the Attest product designed to make taking Attest surveys (as well as creating them!) enjoyable.
In this product spotlight, Attest Customer Research Team member, Sam, sat down to talk us through the survey optimisations available in-product and recommended by her fellow team of research experts.
In just five minutes Sam covers five ways you can build an engaging survey using Attest and ensure the best possible data quality:
There are lots of other survey best practices covered elsewhere in the Attest customer experience section of our blog, and in our complete guide to survey creation. Explore those next, or get in touch with the team to discover how you can use Attest’s in-platform survey optimisations and the expertise of our in-house research pros to create the most engaging surveys.
The complete guide to survey creation
Covering everything from building your survey question by question, through to selecting the right audience, this guide is your go-to companion for survey best practices!
Content Team
Our in-house marketing team is always scouring the market for the next big thing. This piece has been lovingly crafted by one of our team members. Attest's platform makes gathering consumer data as simple and actionable as possible.
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