The home of consumer insights

The freshest market trends, brand stories and research expertise for marketers and insights professionals.

Subscribe to our newsletter
Research

Understanding Gen Z media consumption trends: Insights for brands

Estimated reading time:9 min read

As digital natives, Generation Z have grown up immersed in the internet, mobile technology, and social media. How does this impact their spending power and buying decisions?

AI will play an important role in Black Friday 2024

Consumer goods

Estimated reading time:4 min read

Retail trends 2025: how businesses can stay ahead of the curve

Estimated reading time:9 min read

9 top advertising trends to watch in 2025

Estimated reading time:10 min read

Research

Understanding Gen Z media consumption trends: Insights for brands

Estimated reading time:9 min read

As digital natives, Generation Z have grown up immersed in the internet, mobile technology, and social media. How does this impact their spending power and buying decisions?
Research

US Gen Z alcohol trends: a shift toward mindfulness and moderation

Estimated reading time:8 min read

Research

Gen Z beauty trends 2025: What’s driving the next generation of US beauty consumers

Beauty

Estimated reading time:8 min read

Research

Gen Z food trends: what today’s young US consumers want

Food & beverage

Estimated reading time:8 min read

Marketing Today podcast: How to market effectively without third-party data

Host Alan B. Hart and Jeremy talk about the mimic octopus, zero-party data, and what he sees as the biggest threat facing marketers today. 
Attest news

Introducing… Qual research made easy with Attest!

Estimated reading time:4 min read

How to measure brand awareness: KPIs, metrics and strategies to grow your business

Brand tracking

Estimated reading time:19 min read

Research

Humanization of pets on the rise in the US

Pet

Estimated reading time:3 min read

The ultimate guide to food branding: real-world examples and expert tips

Food & beverage

Estimated reading time:16 min read

11 Top market research services and solutions that deliver expert insights

Market analysis

Estimated reading time:10 min read

Reports

Data storytelling playbook
2025 UK F&B trends report
2025 US F&B trends report
2024 UK media consumption report
More reports

Watch & listen

Attest Webinars: Data Storytelling – How to make your CEO care about insights
Brand Growth Summit 2024

Making it personal – using tech to build connections with consumers | Diageo

Estimated reading time:1 min read

Brand Growth Summit 2024

Panel discussion – Future-proofing your brand with consumer insights

Estimated reading time:9 min read

See more videos See more podcasts
Research

Understanding Gen Z media consumption trends: Insights for brands

Estimated reading time:9 min read

Research

US Gen Z alcohol trends: a shift toward mindfulness and moderation

Estimated reading time:8 min read

Research

Gen Z beauty trends 2025: What’s driving the next generation of US beauty consumers

Beauty

Estimated reading time:8 min read

Research

Gen Z food trends: what today’s young US consumers want

Food & beverage

Estimated reading time:8 min read

AI will play an important role in Black Friday 2024

Consumer goods

Estimated reading time:4 min read

Retail trends 2025: how businesses can stay ahead of the curve

Estimated reading time:9 min read

9 top advertising trends to watch in 2025

Estimated reading time:10 min read

Telecom market research companies

Estimated reading time:7 min read

10 key marketing trends for the US in 2025

Estimated reading time:9 min read

What is multivariate testing? | Strategies for success

Estimated reading time:13 min read

Best CPG market research companies in 2024

Estimated reading time:12 min read

What is monadic testing? How to use it to your advantage

Estimated reading time:9 min read

Subscribe to our newsletter

You're now subscribed to our mailing list to receive exciting news, reports, and other updates!

We have detected that you are using ad blocker software and this may cause dysfunction. To have a better user experience, please turn it off and refresh this page.