Stephanie Rand

Senior Customer Research Manager 

Articles written by Stephanie Rand

Research

Understanding Gen Z media consumption trends: Insights for brands

Estimated reading time:9 min read

Retail trends 2025: how businesses can stay ahead of the curve

Estimated reading time:9 min read

9 top advertising trends to watch in 2025

Estimated reading time:10 min read

Research

US Gen Z alcohol trends: a shift toward mindfulness and moderation

Estimated reading time:8 min read

10 key marketing trends for the US in 2025

Estimated reading time:9 min read

Research

Gen Z beauty trends 2025: What’s driving the next generation of US beauty consumers

Beauty

Estimated reading time:8 min read

Research

Gen Z food trends: what today’s young US consumers want

Food & beverage

Estimated reading time:8 min read

How to create an ideal customer profile (ICP) in 2025

Estimated reading time:12 min read

Market penetration strategies to grow your market share

Estimated reading time:12 min read

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