Nick White
Articles written by Nick White
3 International marketing examples and strategies to grow your brand across borders
Market analysis
14 min read
February 12, 2024
Top 15 consumer insights companies for data-driven customer profiling in 2025
Consumer profiling
14 min read
December 12, 2024
How to conduct a market trend analysis (and stay 3 steps ahead of the competition)
Market analysis
10 min read
March 13, 2025
A tasteful guide to food product development
Food & beverage
10 min read
November 29, 2024
5 beverage branding ideas (with examples you can learn from)
8 min read
November 20, 2023
Survey vs questionnaire: what’s the difference and which should you use?
10 min read
April 11, 2023
11 Latana alternatives for better brand analytics
Brand tracking
15 min read
September 27, 2023
What are brand extensions? Types, strategies and examples
New product development
18 min read
March 6, 2025
How to measure brand awareness: KPIs, metrics and strategies to grow your business
Brand tracking
15 min read
March 6, 2025
14 Essential branding metrics to measure in 2025
Brand tracking
12 min read
December 12, 2024
7 brand intelligence software to collect insights
Brand tracking
9 min read
December 17, 2024
Guide
15 Brand image tracking companies that track consumer perception
Brand tracking
16 min read
August 30, 2024