Bel Booker

Senior Content Writer

Bel has a background in newspaper and magazine journalism but loves to geek-out with Attest consumer data to write in-depth reports. Inherently nosy, she's endlessly excited to pose questions to Attest's audience of 125 million global consumers. She also likes cake.

Articles written by Bel Booker

Want your brand to hit the headlines? Here’s how to use consumer surveys to score PR

9 min read

Gone viral on TikTok? Check! Little Moons Marketing Director Ross Farquhar on what’s next

Food & beverage

6 min read

What are the leading US mental wellbeing apps?

3 min read

Who’s the hottest brand in US D2C bedding and bath linen?

3 min read

What’s the biggest US brand in trading and investment FinTech?

Fintech

3 min read

The consumer insight behind PensionBee’s groundbreaking fossil fuel free plan

Fintech

4 min read

Coca-Cola’s Christmas ad steals crown in festive #adtest

Creative testing

4 min read

Lego’s Christmas ad is the most emotionally engaging of 2020. But why?

Creative testing

5 min read

How Gymshark took on 2020 and won (with consumer research)

7 min read

What do the public think about Amazon’s COVID Christmas ad?

Creative testing

6 min read

Killing it With Casuals: Abercrombie & Fitch’s Marketing During Coronavirus

Fashion

7 min read

Why is market research important?

6 min read

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